The Nascar Hall of Fame Daytona is a multi-storied, state-of-the-art adjunct facility designed to work in concert with an updated and refurbished Daytona USA attraction. The architecture of the building is envisioned to compliment and inspire, serving as a proud tribute to what has become an America sports icon-NASCAR. The architectural aesthetic of the building expresses a grand scale of sweeping, dramatic curves, communicating the essence of competition and speed, yet still grounded in strong values and deep tradition.
